Marketing by Emma Blog | Listing Optimization on Amazon and More

Take a deep dive into the eco ethics of greenwashing on Amazon and find out why eco-friendly business is the future! Learn basic greenwashing definitions and study greenwashing examples to evaluate the environmental impact of your own marketing, products, and Amazon FBA business.

Grab the attention of potential customers with a title that prioritizes both readability and SEO. Boost your Amazon listing with these essential Amazon listing title guidelines.

How can you take full advantage of your A+ Content real estate? Learn how live and infographic text impact SEO strategy, visual presentation, and traffic while solidifying which is right for your brand.

How can we optimize our days, achieve our goals, and enjoy the picture perfect instagram life of our dreams? And should we? Productivity gurus tell us how we can make the most of every spare moment, but if we're seeking ways to do more, can we make space for what's important?

Developing a captivating Amazon product video is a surprisingly simple tactic to engage customers and prompt them to click “Add to Cart.” It's easier than you think and might be the boost your Amazon listings need.

Amazon listing photos are the first thing your customers see. What story are your images telling them and is it as impactful as it could be? Discover how to pack a punch with Amazon infographics and make the most of the space Amazon gives you.

Unlock new growth opportunities by selling internationally. Amazon FBA's One-Stop-Shop is a  VAT program introduced by the European Union.

Amazon traffic data and conversion rates are core metrics to understand as you build an Amazon sales foundation. Discover how to find, interpret, and maximize this data.